Sunday, July 03, 2011

The producers of "Altlas Shrugged part 1" use selfish self interest to justify part 2, because nobody else gives a f*ck

Atlas Shrugged: The Trilogy is still alive. The producers of the Ayn Rand adaptation will bring the first part of their planned series to home-entertainment platforms this fall, courtesy of a deal with 20th Century Fox, and expect to begin production on "Atlas Shrugged: Part 2" in September. They hope to bring the new film to theaters during the 2012 election season.

"Atlas Shrugged: Part 1," the low-budget adaptation of the first third of Rand's dystopian novel, grossed $4.6 million during its five-week theatrical run this spring. After the film drew scathing reviews, producer John Aglialoro said he was reconsidering whether to move forward with two sequels.

Now Aglialoro has resumed those efforts, according to producer Harmon Kaslow, and will devote all revenue from the release of "Atlas Shrugged: Part 1" to financing "Atlas Shrugged: Part 2."


Best bullshit:

The producers are retaining the home entertainment rights, but are paying a distribution fee to Fox to release the film on DVD, Blu-Ray, digital download and video on demand, according to Kaslow. He said the deal was born of strategy, not necessity.

Of course it has nothing to do with the fact audiences may not want to see your ode to greed and nastiness?

Read more here.

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