The US Federal Trade Commission (FTC) has ruled against a marketing firm that posted favourable reviews of its clients' gaming applications on iTunes.
Reverb Communications employees posed as ordinary reviewers in a ploy that the FTC called "deceptive advertising".
The firm must now remove all of the reviews posted by its employees...
...Reverb executive Tracie Snitker said that negotiations with the FTC had reached an impasse.
"Rather than continuing to spend time and money arguing, and laying off employees to fight what we believed was a frivolous matter, we settled this case and ended the discussion," she said.
Translation: We're too clued to realize what we did was unethical. Actually no, we did know, we just don't give a fuck. Waaa, now leave us alone, it's time for cartoons.
Read more here.
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