Thursday, February 11, 2010

Culturally blind advertisers: Diesel

Just when you though advertisers and marketers couldn't get any lower, Diesel comes along and pushes the bar way way down.

we're ssssoooo edgy

Of course, there are those out there (way out there) who will appreciate this:

if you look at the visuals, many of the set-ups aren’t stupid in the literal sense, they’re actually quite inventive and, yes, even inspiring

One dreads what said commenter will be inspired to try...

If anything, Diesel is living up to their new slogan: Be Stupid.

Oh and btw, I'm am not so stupid to know that even writing about this trash falls into the marketers plan: any publicity is good publicity, and for this I am deeply sorry.

Read more here.

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