My thoughts on the Snickers "anti gay" ads that ran during the Superbowl...
Actually only one out of 4 ads aired, and I didn't find it particularly offensive (unlike blogs such as AmericaBlog, who is in a outright tizzy).
No, it was the website that did it....
There, 2 football players are shown reacting to the ads, with intellectual commentary such as "Ewwww" and "That's not right".
Masterfoods USA, a Division of Mars, Incorporated responded:
"Feedback from our target consumers has been positive."
I'm sure it was...
America, slipping backwards culturally, still believing the World takes them seriously. Quick! Do something manly!
Thursday, February 08, 2007
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