Thursday, June 02, 2005

Bottom Feeders

CNN reports today:

Online stores are charging "people different prices for the same products based on information collected about their shopping habits"

WTF?

I don't shop online, and so am not really tracked (for shopping habits that is) and was unaware of these practices.

"Stores aggressively try to retain loyal customers who generate the highest sales while discouraging bargain-hunter shoppers who are less profitable because they check many sites for the same product at the lowest price. They are known within the industry as "bottom feeders" who don't show any brand or merchant loyalty."

The "industry" thinks of people who want the best price as "bottom feeders"? One suspects every once and a while that customers are thought of as a necessary evil, but it is good to hear it spelled out that clearly.

Just think what customers are calling "the industry" now...

No comments: