Wow, this is what it's come to. Mariah Carey's upcoming Memoirs of an Imperfect Angel will feature a 34-page mini-mag inside the CD booklet. It's being produced by Elle magazine and will feature ads from a few upscale brands. Big boss, Antonio "L.A." Reid explains the thought behind the process:
"The idea was really simple thinking: 'We sell millions of records, so you should advertise with us,' " said Antonio "L.A." Reid, IDJ's chairman.
What next, ads in the songs?
Read more here.
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